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Community market’s French connection

Friday, 12th October, 2018

Alain Louvel will be ready with his French gourmet food stall this Saturday. PICTURE: Michael Murphy Alain Louvel will be ready with his French gourmet food stall this Saturday. PICTURE: Michael Murphy

Alain Louvel is a regular stallholder at the Community Markets in Beryl St.  

“Frenchie” or “Froggy” to his Broken Hill friends came here three years ago with his wife, Judith, who is a local and you will find him working casually at the local hospital as an assistant.  

Born in Montmartre, Paris, Alain lived in Toulouse, south western France for more than 30 years where he graduated from Toulouse Business School.

He then worked as a teacher and consultant of agricultural business and marketing in French and European business schools and universities.  The Occitanian area has a long tradition of goose and duck gastronomy e.g. pates, duck confits, magrets, cassoulet, etc.

Always a “foodie” person, he loved cooking and discovering authentic regional specialties while he travelled. Promoting authentic French products from his country has been a passion and his friends in SW France were making good quality gourmet duck products.  

The “French Foodie Frog” uses market stalls to sell these products but also likes to chat with Broken Hill people and tourists; he loves to talk about real French cooking, recipes and French culture.

His suppliers are his friends, family businesses who have French gourmet stores selling at local markets and festivals and who have won lots of awards.  He imports directly from these people and has a large range of starters and main meals, with international French quality certification, in tins and jars that keep well.

Alain organises tastings in Broken Hill pubs, like the Old Royal Tavern and the Junction Hotel, for special events like the soccer World Cup France-Australia game and Bastille Day.

Local businesses Outback Astronomy and Pandora’s Palate also use his gourmet products.


WHAT: Alain’s French gourmet stall

WHEN: Saturday, 8am to 1pm 

WHERE: Community Market, Beryl St, on the edge of Sturt Park

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