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New direction for Chamber

Thursday, 16th April, 2015

Recently-appointed Chamber of Commerce executive officer, Tatjana Zelenkova, says the value of networking cannot be underestimated. Recently-appointed Chamber of Commerce executive officer, Tatjana Zelenkova, says the value of networking cannot be underestimated.

By Erica Visser

When the Chamber of Commerce employed 30-year-old Tatjana Zelenkova as executive officer, it hoped she would bring a fresh and vibrant direction to the 124-year-old organisation.

And that’s just what Ms Zelenkova intends to do, starting by encouraging the public to come along to the Chamber’s first networking event since she started in the role two months ago.

“Our role as the Chamber is to create opportunities for businesses to grow,” Ms Zelenkova said.

“Networking is a very powerful marketing tactic that I think businesses of any size should be taking  a full advantage of, as it can help business to nurture and maintain strong contacts, moreover build mutually-beneficial relationships.” 

Ms Zelenkova encouraged all business owners (the cost is $5 for non-members) to come along to the Business After 5 event, to be held at the Barrier Democratic Club on April 30 between 5.30 and 7.30pm.

Ms Zelenkova has a background in business and management and moved to Australia with her partner after completing university in the United Kingdom.

“We could see some potential for us settling down in Broken Hill. We were very impressed by how welcoming people were. We haven’t seen anything like this before.”

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